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Background Story: Autumn Colors on the Qiao and Hua Mountains

Background Story: Autumn Colors on the Qiao and Hua Mountains

Background Story: Autumn Colors on the Qiao and Hua Mountains

Background Story: Autumn Colors on the Qiao and Hua Mountains

Background Story: Autumn Colors on the Qiao and Hua Mountains

Background Story: Autumn Colors on the Qiao and Hua Mountains

Background Story: Autumn Colors on the Qiao and Hua Mountains

PHOTO|VIDEO

Materials: Natural debris attached to frosted glass panel


2020

Exhibition Location:The 1st Ji'nan Biennial, Shandong Province, China


INSTALLATION

Square Word Calligraphy: Mouton Rothschild

Square Word Calligraphy: Mouton Rothschild

Square Word Calligraphy: Mouton Rothschild (How to read)

PHOTO|VIDEO

The artwork for the 2018 vintage label reflects on the illusory splendour of Xu Bing’s series of imaginary Chinese characters. The calligraphy resembles the structure of Chinese characters but is actually composed of the Latin alphabet. With an acute sense of the bonds that unite different cultures, Xu Bing expresses his linguistic creativity in the 2018 label by rewriting the Latin alphabet to create a unique script in which the alphabet is absorbed into the codes of traditional Chinese ideography.


The 2018 label features a coalescence of cultures through the Chinese characters that denote “Mouton Rothschild.” The letters in the artwork are designed by Xu Bing to reveal themselves to the attentive reader one after the other, in the same way that the aromas and flavours of a very fine wine, with patience, are also gradually discovered.



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